Foment del Treball
End to end campaign design for Foment del Treball focused on the ENS. Delivered the website, social media pieces and carousels, an infographic, a designed and coded newsletter, and conference ready presentations for business audiences.
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problem
ENS information is complex and scattered, making it hard for companies to understand if it applies to them and what steps to take. The campaign needed a clear, unified narrative across channels to explain the process and drive applications for the subsidized assessment.
solution
Designed an end to end, multi channel campaign for Foment del Treball focused on the ENS. Delivered the website experience plus reusable social assets, carousels, and an infographic, and built a designed and coded newsletter in Mailchimp. Also created conference ready presentations to communicate the message clearly to business audiences through strong hierarchy, structured content, and clear calls to action.
Foment del Treball launched an awareness campaign to help companies understand the Esquema Nacional de Seguridad (ENS) and access a subsidized assessment. The challenge was to translate a complex compliance topic into clear, actionable content that businesses could quickly grasp.
I designed a consistent multi channel system across the website and supporting materials, including social posts, carousels, an infographic, a designed and coded newsletter, and conference presentations. The focus was on strong information hierarchy, readability, and a streamlined flow that guides users from awareness to next steps.
year
2026
timeframe
December 2025 – January 2026
tools
Illustrator · Figma · Photoshop · Mailchimp
category
Client Collaboration
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End to end landing experience for Foment del Treball around the ENS subsidized program. The page translates complex compliance requirements into structured content, benefits, methodology, and FAQs, with a clear application path. Designed to improve readability, trust, and conversion across desktop and mobile.
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Email newsletter for Foment del Treball supporting the ENS subsidized campaign, designed and developed in Mailchimp. The layout simplifies complex information into a clear narrative with benefits, eligibility cues, and program steps. Built to maximize readability across devices and increase CTR with repeated, well placed CTAs.
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Multi slide carousel for Foment del Treball built to translate ENS compliance into easy to understand content. Each slide follows a modular grid, bold typography, and high contrast sections to improve readability on mobile. The narrative moves from context to eligibility and benefits, ending with a direct CTA to request the subsidy.
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